Hyundai Dealership Harrisonburg, VA

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Find the Right Hyundai Vehicle For You

Get the most out of your car-buying experience with a new or used Hyundai vehicle at Steven Hyundai, your Hyundai dealership in Harrisonburg, VA.

Does it seem like other dealerships just want to sell you the most expensive vehicle on the lot? Are they less interested in you as a customer and more interested in how you can help their business? We do things differently at Steven Hyundai by making it our goal to provide the most comprehensive and smooth car-buying experience.

Whether you’re looking for a new Hyundai or a CPO model, our Hyundai dealership in Harrisonburg, VA, can help. Visit us today to explore our wide selection of new and used Hyundai deals, and take advantage of our professional sales team to help you get into your ideal vehicle.

Red 2026 Hyundai Elantra Limited near a brick building

New Hyundai Models For Everyone

Hyundai offers a diverse lineup of new vehicles, including several SUV models, from the compact Kona to the midsize Santa Fe and the full-size Palisade. If you’re looking for a compact SUV with a small pickup bed, the Santa Cruz is the perfect blend of utility and comfort. Is a four-door sedan in your future? Then you can’t beat the offerings in the new Hyundai Elantra for sale or the sleek and stylish Sonata. Hyundai electric vehicles are making waves, too, with models like the Ioniq 6.

Silver 2023 Hyundai Tucson driving through an intersection

Affordable and Reliable Hyundai Used and CPO

At Steven Hyundai, your Hyundai dealer in Harrisonburg, VA, we want to help you find the best vehicle for you. Sometimes, an affordable and reliable used or CPO vehicle is the perfect choice for those on a budget. We have a solid selection of reliable Hyundai used and CPO vehicles for the right price. We also have various other used cars from different makes and models. The choice is yours, and our goal is always to help you find your ideal next vehicle.

Calculator at a car dealership

Leverage With the Right Financing and Specials

Financing your next vehicle shouldn’t be a chore or a hassle. Our professional finance team at Steven Hyundai is ready to help you get the leverage you need to afford your next vehicle. We work with various lenders to get you a competitive package no matter what kind of credit score you have. Helping customers is what we do, whether it’s in the finance department or any other department.

Smiling people in a dealership

Start By Valuing Your Trade

Add value to the purchase of your next Hyundai vehicle by letting us give you money for your trade. You can value your trade easily online, or you can visit Steven Hyundai and have your trade-in valued while you shop. No matter which option you choose, you’ll be one step closer to getting the vehicle you’ve always wanted.

Technician installing a wheel

Certified Hyundai Service Experts

It’s more important than ever these days to keep your vehicle running and in good mechanical shape. Make our Hyundai dealership your go-to shop for basic maintenance services like an oil change, new tires, or filter and fluid changes. We’re also standing by to help you with more complex repairs or recall work. Keep an eye on our service specials to get a great deal when you need it.

Technician holding and oil filter

Get Genuine Hyundai Parts

If you’re a hands-on DIY mechanic for your Hyundai vehicle, you know how important it is to get genuine Hyundai parts for your car. At Steven Hyundai, our parts department proudly stocks a full inventory of genuine Hyundai parts. Don’t rely on aftermarket parts of dubious quality to keep your Hyundai running at its best. Genuine Hyundai parts are available at your Steven Hyundai dealership.

Enjoy Every Mile in a Hyundai

When you buy a Hyundai vehicle at your Hyundai dealership, you can be confident in every mile you drive because you know how reliable and safe Hyundai vehicles are. When you’re confident in the safety and quality of your vehicle, it makes every mile easier, whether it’s commuter miles or fun miles.

Experience the Best at Steven Hyundai in Harrisonburg, VA

Our goal at Steven Hyundai is to deliver a premium shopping experience and help you get that new or used vehicle that you’ve always wanted. We’re committed 110% to giving you the best customer service in every department. That’s why we stand out from other car dealerships in the area. Come visit us today!

Why Buy From Steven Hyundai?

Steven Hyundai is a family-owned and operated dealership. Nelson & Rose Schwartz are lifetime Rockingham County residents and have owned the store since 1994! Steven Hyundai employs over 150 people whom we consider family. When it comes to purchasing your new Hyundai or a pre-owned vehicle, we know you have options. Let us share with you the reasons why it’s better to buy here.

  • Lifetime Warranty with State Inspections for LIFE
  • We Honor our Military and Match Hyundai USA’s Military Incentive
  • 10% Off Service Parts and Labor for Military Personnel
  • 10-year/100,000-mile Powertrain Warranty
  • 5-year/60,000-mile New Vehicle Limited Warranty

These are just a few of the perks of shopping with us.


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Google Sep 15, 2026

Trezoro was an amazing salesperson and took great care of me. He answered all of my questions and indulged my requests to ensure that I was comfortable with everything that I was getting. I felt like he wasn’t just trying to sell me a car and get me out the door. He really took his time to get to know what was important to me. I left Steven Hyundai feeling like I made the best decision I could for myself and I’m grateful he was there to guide me! Shout out to Julio in finance who patiently explained ... Read More

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Google Sep 14, 2026

Austin New is the best car salesman I’ve ever worked with. I genuinely hate buying cars, but he made the entire process easy and stress-free. He knew the vehicle inside and out, worked with me on price, and even secured me a better financing rate than my own bank had offered. He kept the whole experience quick and painless — no hours stuck in the showroom doing paperwork. After we agreed on a price, he handled everything remotely, and then went the extra mile by delivering the car to me, an hour away. If you’re looking for an honest, ... Read More

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Google Sep 12, 2026

Purchased a used vehicle at Steven Hyundai today. Austin New the sales associate was super and helped me inspect/test drive the vehicle, reviewed all the history of the car with me, and answered all my questions. He and the rest of the sales team clearly explained the purchasing process and made buying the vehicle smooth and easy. Would definitely shop for another vehicle at this location in the future.

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Google Sep 9, 2026

I would highly recommend Steven Hyundai to anyone looking for a positive vehicle purchasing experience. My salesperson, Josh Fleming, was outstanding from the moment I called regarding the vehicle I was interested in straight through to the final purchase transaction. His knowledge, patience, and efficiency added to a most pleasant car buying experience. I might add that I drove from Charlottesville to Harrisonburg to deal with Steven Hyundai. They have several other dealerships in Harrisonburg, so there are plenty of makes and models to choose from. I would also like to give a heartfelt shout-out to the Steven Hyundai Service ... Read More

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Google Sep 5, 2026

Today, I had the pleasure of working with Austin New. He was very approachable and helpful when deciding the new car I wanted to purchase. He was open to all questions and was able to provide me with answers for everything! it was a pleasure meeting him and working with him today! Thank you Austin for everything!! You rock!